THE ROLE OF MARKETING IN THE EDUCATION'S PROCESS
In: Annals of the University of Oradea: Economic Science, Jg. 1 (2010), Heft 2, S. 1128-1132
Online
academicJournal
Zugriff:
Over time, marketing has become a propelling factor in any field of human activity, being also a primary tool in achieving the objectives of an organization. Identifying the main strategies in correlation with the marketing mix and its application on easy terms is a premise for each organization to achieve their targets. The essential objectives of the study are: 1). presenting the main functions of education, the role of marketing in education, 2) highlighting the main features of the education market in Romania; 3). presentation of the main strategies used by educational institutions in Romania; 4). application of marketing mix in education.
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THE ROLE OF MARKETING IN THE EDUCATION'S PROCESS
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Autor/in / Beteiligte Person: | Baban Eleonora Gabriela ; Magdalena, Platis |
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Zeitschrift: | Annals of the University of Oradea: Economic Science, Jg. 1 (2010), Heft 2, S. 1128-1132 |
Veröffentlichung: | University of Oradea, 2010 |
Medientyp: | academicJournal |
ISSN: | 1222-569X (print) ; 1582-5450 (print) |
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